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November 20, 2017


The Appleton Christmas Parade is the largest nighttime Christmas parade in the Midwest that drew in over 80,000 spectators to downtown Appleton in 2016. The parade is a long-standing, 47-year tradition in the Fox Valley area, bringing the local community and families together to show their appreciation for one another. Join us in getting into the holiday spirit while catching a glimpse of the local sponsoring companies in the Fox Valley.


2017 Plan

Appleton-Christmas-Parade-Peace-and-Harmony.pngThis year’s parade begins on Tuesday, November 21, 2017 at 7:00 PM at the corner of State St. and College Ave. and will head east on College Ave. to Drew St. The 2017 theme is “Our Wish for the Season: Peace, Joy & Harmony” and will feature 70 different, both commercial and non-commercial, units in the parade. 

Before the parade, Thrivent Financial will be collecting donations of canned goods for their Thrivent Cans Hunger  food drive. Additionally, there will be a Santa Scamper Run to benefit St. Joseph’s Pantry.  This will be a 1-mile run starting approximately ½ hour prior to the parade start. Registrants of the Santa Scamper will receive a Santa Scamper Hat, a coupon for a free Burger King Big Whopper, and a free Dairy Queen Dilly Bar (while supplies last).


Pierce's Involvement

Pierce-Appleton-Parade_Family-Weekend.pngFor the past several decades, Pierce Manufacturing has been involved in this event and this holiday season will be no different. Two Pierce fire trucks will be showcased in the 2017 parade. Over the past weekend, Pierce team members and their families decorated the parade trucks and banner to ring in the holiday spirit. Over 40 employee volunteers will be walking in the parade tomorrow night. We hope to see you there! 

Click here for more information on this year’s 47th Annual Appleton Christmas Parade.



Posted: Nov 20, 2017 3:37:31 PM by Pierce Mfg.

Topics: Events

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About Pierce Manufacturing
Pierce Manufacturing Inc., an Oshkosh Corporation [NYSE: OSK] company, is the leading North American manufacturer of custom fire apparatus, including custom and commercial pumpers, aerials, rescue trucks, wildland trucks, minipumpers, elliptical tankers, and homeland security apparatus. In addition, Pierce designs its own foam systems and was the first company to introduce frontal airbags and the Side Roll Protection system to fire apparatus. Pierce markets its products through the industry’s largest and most comprehensive dealer and service network. The company enjoys a nationwide web of dealerships with over 600 certified and factory trained Service Brigade technicians and over 50 service centers. Visit piercemfg.com to learn more about Pierce.

About Oshkosh Corporation
Founded in 1917, Oshkosh Corporation is 100 years strong and continues to make a difference in people’s lives. Oshkosh brings together a unique set of integrated capabilities and diverse end markets that, when combined with the Company’s MOVE strategy and positive long-term outlook, illustrate why Oshkosh is a different integrated global industrial.  The Company is a leader in designing, manufacturing and servicing a broad range of access equipment, commercial, fire & emergency, military and specialty vehicles and vehicle bodies under the brands of Oshkosh®, JLG®, Pierce®, McNeilus®, Jerr-Dan®, Frontline™, CON-E-CO®, London® and IMT®.

Today, Oshkosh Corporation is a Fortune 500 Company with manufacturing operations on four continents. Its products are recognized around the world for quality, durability and innovation, and can be found in more than 150 countries around the globe.  As a different integrated global industrial, Oshkosh is committed to making a difference for team members, customers, shareholders, communities and the environment. For more information, please visit oshkoshcorporation.com.

®, TM All brand names referred to in this news release are trademarks of Oshkosh Corporation or its subsidiary companies.

Forward-Looking Statements
This press release contains statements that the Company believes to be “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical fact, including, without limitation, statements regarding the Company’s future financial position, business strategy, targets, projected sales, costs, earnings, capital expenditures, debt levels and cash flows, and plans and objectives of management for future operations, are forward-looking statements. When used in this press release, words such as “may,” “will,” “expect,” “intend,” “estimate,” “anticipate,” “believe,” “should,” “project” or “plan” or the negative thereof or variations thereon or similar terminology are generally intended to identify forward-looking statements. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, assumptions and other factors, some of which are beyond the Company’s control, which could cause actual results to differ materially from those expressed or implied by such forward-looking statements.

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