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fdic-2019-banner-1Pierce Manufacturing today highlighted its extensive scope of apparatus and technology offerings, represented by the strongest dealer network in the industry, while also introducing expanded aftermarket support offerings.

APPLETON, Wis. (April 11, 2019) – Pierce Manufacturing Inc., an Oshkosh Corporation (NYSE:OSK) company, highlighted its broad range of fire apparatus including numerous recent aerial product developments at the Fire Department Instructors Conference (FDIC) in Indianapolis, Indiana. Pierce’s FDIC presence put a spotlight on the theme: Deserve Better. Serve Better., with an exhibit focus that includes an extensive scope of apparatus and technology, represented by the strongest dealer network in the industry, along with the introduction of expanded aftermarket support offerings.

Pierce kicked-off FDIC 2019 with an opening announcement that specifically addressed firefighters and shared the company’s dedicated focus on producing unrivaled apparatus. Event attendees couldn’t miss Pierce’s unique message, ‘Deserve Better. Serve Better.’ that honored the brave men and women in service and centered around four key themes: 

  • You Speak. We Listen.
  • You Question. We Answer.
  • You Ask. We Act.
  • You Lead. We Honor. 

“FDIC is the perfect opportunity for our team to connect with firefighters and learn about their needs,” said Mike Dufrane, vice president of sales and marketing, Pierce Manufacturing. “With 18 apparatus on display and representatives from our network of 26 dealers, we are able to show first-hand how Pierce has developed custom apparatus configurations that address the unique regional challenges many fire departments face. We also love having the opportunity to thank fire service representatives and build a deeper understanding of the risks they face each day.” 

Following Pierce’s FDIC opening remarks, event attendees had the opportunity to experience an extensive scope of apparatus and service innovations on display, including emergency response vehicles that include fully customized, sophisticated communications systems manufactured by Pierce in Clearwater, Florida. Representing regions from across North America, fire trucks on display featured the latest chassis design, pump panels, aerial configurations, electrical systems, and much more. The new Pierce Situational Awareness System by Fotokite actively tethered aerial device was featured in demonstrations showing ease of deployment from any apparatus and capability to be retrofitted with apparatus currently in service.

Dufrane added, “The booth represents product configurations and enhancements based on customer feedback and demonstrates how the specific needs of fire departments are addressed during the design and manufacturing processes. We’ve also enjoyed having the opportunity to unveil the new Pierce Situational Awareness System by Fotokite actively tethered aerial device and how this tool provides immediate aerial views of a scene to help increase response effectiveness.” 

Present to walk booth visitors through Pierce’s FDIC exhibit were representatives from the strongest fire apparatus dealer network in North America. Now 26 locations strong, 765 collective years of Pierce product sales, and one million total square feet of service center space, Pierce dealers made themselves readily available to provide educated and experienced insight. 

In line with the over-arching theme of supporting the needs of firefighters, Pierce’s aftermarket service specialists introduced expanded product support capabilities and enhanced rapid proprietary parts delivery services. There is now a higher level of availability of parts that can be picked, packed, and shipped the same day a customer places an order.   

“We’ve listened to customer feedback and have made product part availability a significant focus,” said David Harrison, vice president of aftermarket and product support at Pierce Manufacturing. “With our extensive aftermarket and product support programs, we want to extend the life of every apparatus to ensure they stay in service longer, and when a department needs it most.” 

To learn more about Pierce’s FDIC apparatus displays, innovation and technology demonstrations, dealer and aftermarket service offerings, and more, follow online at and

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Topics: Innovation, Tradeshows

About Pierce Manufacturing
Pierce Manufacturing Inc., an Oshkosh Corporation [NYSE: OSK] company, is the leading North American manufacturer of custom fire apparatus, including custom and commercial pumpers, aerials, rescue trucks, wildland trucks, minipumpers, elliptical tankers, and homeland security apparatus. In addition, Pierce designs its own foam systems and was the first company to introduce frontal airbags and the Side Roll Protection system to fire apparatus. Pierce markets its products through the industry’s largest and most comprehensive dealer and service network. The company enjoys a nationwide web of dealerships with over 600 certified and factory trained Service Brigade technicians and over 50 service centers. Visit to learn more about Pierce.

About Oshkosh Corporation
Founded in 1917, Oshkosh Corporation is 100 years strong and continues to make a difference in people’s lives. Oshkosh brings together a unique set of integrated capabilities and diverse end markets that, when combined with the Company’s MOVE strategy and positive long-term outlook, illustrate why Oshkosh is a different integrated global industrial.  The Company is a leader in designing, manufacturing and servicing a broad range of access equipment, commercial, fire & emergency, military and specialty vehicles and vehicle bodies under the brands of Oshkosh®, JLG®, Pierce®, McNeilus®, Jerr-Dan®, Frontline™, CON-E-CO®, London® and IMT®.

Today, Oshkosh Corporation is a Fortune 500 Company with manufacturing operations on four continents. Its products are recognized around the world for quality, durability and innovation, and can be found in more than 150 countries around the globe.  As a different integrated global industrial, Oshkosh is committed to making a difference for team members, customers, shareholders, communities and the environment. For more information, please visit

®, TM All brand names referred to in this news release are trademarks of Oshkosh Corporation or its subsidiary companies.

Forward-Looking Statements
This press release contains statements that the Company believes to be “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995. All statements other than statements of historical fact, including, without limitation, statements regarding the Company’s future financial position, business strategy, targets, projected sales, costs, earnings, capital expenditures, debt levels and cash flows, and plans and objectives of management for future operations, are forward-looking statements. When used in this press release, words such as “may,” “will,” “expect,” “intend,” “estimate,” “anticipate,” “believe,” “should,” “project” or “plan” or the negative thereof or variations thereon or similar terminology are generally intended to identify forward-looking statements. These forward-looking statements are not guarantees of future performance and are subject to risks, uncertainties, assumptions and other factors, some of which are beyond the Company’s control, which could cause actual results to differ materially from those expressed or implied by such forward-looking statements.

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